Happy August! This has been a pretty exciting summer for our team, with loads of updates and many surprises still to come!
Outreach keeps changing, and the version that works today is the one that feels personal rather than mass-produced.
We always listen to what it is you’re asking for when we work on developing the product, and ten years in, the mission hasn't budged: less time on the boring half of your day, more time on the part where someone actually replies.
Last month, we introduced a new AI feature (our integration with Claude, ChatGPT and Gemini) so you can personalize your actions and put campaigns on autopilot.
Now… get ready for this: our MCP server is live! We get into the features and how to use it below!
And if you want to try it for yourself, you can! Free - for 14 days, no strings attached!
What’s NEW?
Dux-Soup MCP Server is now live!
The Model Context Protocol (MCP) is available for users with a Dux-Soup Turbo or Cloud subscription, and for free trial users!
Wondering what you can do with it? It can read your Dux-Soup data and take action on your behalf, depending on what you ask it to do.
So you can create multi-step campaigns, find prospects who need a follow-up, enroll your ideal audience, and identify your best-performing campaigns - all by asking Claude or ChatGPT.
Some good first prompts to try:
"List my campaigns"
"Show me recently active prospects in [campaign name]"
"What are the KPIs for [campaign]?"
"Who accepted my invite but hasn't responded yet in [campaign]?"
Easy setup, no learning curve. Just ask.
What's next?
11th August - Dux-Soup 15-Minute Mastery. Data - what is collected and what can I do with it?
Unlock the data behind smarter LinkedIn prospecting and discover exactly what data Dux-Soup collects, how it's captured, and how to use it to generate better qualified leads.
New podcast series alert! Ep. 1: What gets LinkedIn accounts restricted?
In our new 'I Wanna Know' series, Lavinia Reiss quizzes those in the know about LinkedIn automation, and asks those burning questions no one (usually) gives straight answers to. We'll be sharing the first episode in August, where she asks Scott and Giles - "Is automation against the rules, or is it how you use it that gets people into trouble?"
July Insights
Webinar: Dux-Soup MCP Server: Ask your AI and it’s done
This is a replay you’ll want to set some time aside for. In this webinar we shared how Dux-Soup’s MCP Server lets you run LinkedIn outreach simply by telling ChatGPT or Claude what you need: building campaigns, finding prospects, checking results, and more in just seconds.
More than that, we shared the commands we use to get the results we shared - so you can literally copy and paste our proven content into your own workflow.
Blog: The LinkedIn Automation AI Rankings
Every LinkedIn automation tool has 'AI-powered' stamped somewhere on the box - but what’s actually under the hood? We cut through the buzzwords and rank the tools putting AI to work in 2026, so you can see which ones bring real substance to your outreach.
Blog: LinkedIn automation with AI: How to do it the easy way
AI meets LinkedIn automation - and your outreach just got a lot less robotic.
We’ll show you how Dux-Soup helps you send genuinely tailored messages at scale using Claude, ChatGPT or Gemini. So you can let AI handle the early back-and-forth, and spot the leads worth chasing. Curious? This is where things get interesting.
Webinar: LinkedIn Success Clinic: Live Expert Q&A
Our famous Q&A session is back! We put your LinkedIn questions to the experts - and nothing was off limits. This session covered safer outreach in the AI era, connection-message best practice, building smarter Dux-Soup drip campaigns, bulk messaging, and the small changes that can earn more replies.
Grab a coffee and watch the replay.
Dux-Soup 💗 your reviews
We’d love to hear your thoughts on our product! Your feedback on G2 is super helpful for new users looking for a genuine take on Dux-Soup. A big thank you to all our users who have submitted comments!
Got feedback, questions, or ideas? Our team is always happy to chat at info@dux-soup.com.
