success stories
SpeakELITE

How SpeakELITE generated £120k in 4 months

How one agency earned over £120k in 4 months with repeatable LinkedIn outreach and meetingbooking system

What if LinkedIn could become a reliable source of new business, without you needing to spend hours prospecting every day? That’s exactly what Louise Medve, award-winning CEO of SpeakELITE achieved.

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Louise has helped hundreds of businesses use STACKED, powered by Dux-Soup to turn LinkedIn outreach into a consistent flow of conversations and leads. From a single campaign, she generated 170 meetings in 60 days that converted to over £120k of new revenue.

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And the real win? It wasn’t a one-off. Louise had built a repeatable system that could keep the leads coming.

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Building a marketing system that scales

Louise knows first-hand how important a steady pipeline of the right conversations is, both for SpeakELITE and for the speakers she works with.

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Rather than relying on ad-hoc prospecting or manually chasing leads, she built a scalable outreach system around LinkedIn Sales Navigator, STACKED and a CRM such as HubSpot or Pipedrive.

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The idea is simple: find the right people, start relevant conversations, follow up consistently, and make sure every opportunity has a clear next step, so no lead is ever left hanging.

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With the right process in place, you can elevate LinkedIn from a networking platform into a lead generation, nurturing and call booking engine.  It works in the background while you focus on the conversations that matter.

I love STACKED. I use it to both promote my own business and as part of a done-for-you service for busy clients. With precise targeting and relevant messaging, I’m regularly reaching 50% acceptance and 62% response rates. The value for money you get with STACKED is out of this world.

With the time saved on outreach, I can guide clients with:

·     Setting up the CRM

·     Building the right marketing and apeaker assets

·     Optimizing their LinkedIn account

·     Targeting the right people

·     Running their campaigns as a 'done-for-you' LinkedIn Marketing, Outreach and Booking System.

When I launched my own business, I started with a completely cold LinkedIn outreach campaign. It generated 170 booked meetings in two months, which converted into more than £120k in revenue in the two months that followed.

It was so successful I had to hit pause while I built the capacity to meet demand.

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Full visibility and total control over campaigns

The visibility that you get with STACKED is great. The dashboard and the funnel were a game changer, giving instant visibility and control over the campaigns.

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Unlike other complex LinkedIn automation products I have used, I can see what is happening at every step of every campaign. This clarity gives me and my clients the assurance that once a campaign is set up, it will run through the target list and generate leads.

It takes seconds to check in on a campaign and see that everything is performing well. The platform’s reliability is fantastic. It just keeps running.

STACKED underpins my done-for-you service. I'm currently running five different client accounts and managing them all is a breeze.

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Seven years and zero LinkedIn restrictions

I’ve never had a single restriction in more than seven years across 200+ automated outreach campaigns.

I always work within the default settings, which keeps my accounts operating safely. I typically set STACKED at 10% below the recommended limits, which gives me room to send some manual connection requests too.

The limits on LinkedIn are there for a reason, I quite like them as it forces you to concentrate on making sure your targeting is accurate. Successful outreach starts with getting that targeting right and STACKED keeps us within the LinkedIn limits.

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The scheduler means I can control when campaigns are running. It's a key part of making sure my activity levels stay safe and my outreach feels natural.

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There’s power in your data

A key part of the repeatable system is always connecting a CRM. There is power in your data! A CRM lets you manage everything centrally and all the contacts built up during a campaign are automatically synced to it.

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With integrations for popular CRM platforms, you can initiate and drive campaigns directly from your CRM. Once the data is in your CRM, you can run multi-channel campaigns with email or phone. Those that don’t respond simply get enrolled into a new LinkedIn campaign.

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One piece of feedback I regularly get from clients is they love how I bring together LinkedIn automation and CRM platforms to get real results.

I love the way STACKED works with Pipedrive. It means I can run my LinkedIn campaigns and have everything flow straight into the CRM, so I’m not having to manage contacts in different places. It makes the whole process feel really simple and gives me a clear view of what’s happening with every prospect.

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Like magic in a box

LinkedIn outreach doesn’t have to be complicated. Once you get the messaging right, the results follow.

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I get great results from simple campaigns, such as three messages over ten days, with a couple of soft touch points such as profile visits or post likes. It’s like magic in a box! The results start flowing in straight away.

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One of my favorite things about STACKED is how easy it is to set up a campaign and enroll prospects. I can quickly clone a successful campaign and send it to a new audience.

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You can also run multiple campaigns at the same time. People often forget the value of a nurture campaign to keep the conversation going with prospects who aren’t ready to move forward yet.

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I’m even looking at setting up a 12-month first-connection nurture campaign.

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It’s so easy to share some news or a link to an article. Something as simple as, ‘Thought you might find this interesting. Here’s a link to our recent article on neuroscience.’ Not every campaign needs a direct sales CTA.

My go-to tip is always to use the Sales Navigator filter for people who have been active within the last 30 days. This means campaigns are only going to people who are active on LinkedIn.

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Why I wouldn't switch, even for free

I am delighted with STACKED. Over the years, it has given me and my clients amazing ROI from our LinkedIn campaigns. It has helped me scale multiple international businesses with low start-up costs. It’s flexible, scales up easily and the speed to value is incredible. Most importantly, it helps me consistently generate results.

The webinar programme and training videos are outstanding. The support and professional services team are equally good, answering questions quickly and efficiently.

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Everyone is so helpful and knowledgeable. Shout out to Giles! One Booster call and we nailed all my technical and setup questions.

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Taken together, STACKED, backed up by the team at Dux-Soup, is a fantastic, streamlined machine. Without it, I wouldn’t have been able to build the business that I have.

I’ve used products such as Dripify, Waalaxy and LinkedHelper. STACKED beats them hands down for simplicity and sophistication. I love the UX.

If I were offered another LinkedIn automation product at no cost, I’d say, ‘No thank you.’ That’s how highly I rate STACKED. The revenue and response rates from hundreds of campaigns tell me that I’ve found a solution that gives me the safe, scalable LinkedIn outreach I need.”

 

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Positioning gets you chosen. Outreach gets you in the room

Great positioning only pays off when the right people see it. That’s where STACKED comes in.

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STACKED opens the conversations with event organisers, conference producers, speaker bureaus and corporate decision-makers that lead to bookings. SpeakELITE provides the positioning and speaker asssets that make each speaker stand out once those conversations begin, and justify a premium fee.

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The result is a complete, repeatable route to paid speaking; for SpeakELITE clients, with the right conversations always flowing, so they get booked again and again at the highest fees.

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About SpeakELITE

SpeakELITE is an award-winning, UK-based speaker development and representation agency. It positions entrepreneurs, founders, speakers and authors as authorities in their field and turns their expertise into paid speaking, with fees typically ranging from £5K to £20K+ per talk in the UK, and $20K to $80K+ per talk in the US. Its clients are positioned to become 'Experts Who Speak' that agents and organisations can book with confidence.